Email Marketing
From lifecycle automation to campaign psychology—actionable tactics that turn subscribers into loyal customers. No fluff, only what we’ve battle-tested across 10B+ sent emails.
Christmas Email Marketing 2026: Strategy Guide, Campaign Ideas & Best Practices
A comprehensive guide to building effective Christmas email marketing campaigns that drive sales and engagement during the 2026 holiday season.
How to Identify True Transactional Emails and Stay Compliant
To provide a clear, actionable framework for correctly identifying, creating, and sending transactional emails without violating permission-based marketing laws, while avoiding common compliance pitfalls.
The Ultimate Guide for High-Converting Campaigns
To provide readers with an actionable methodology for email creative that can be immediately implemented to improve email marketing results systematically and build awareness of key technical aspects like email deliverability.
4 Tips to Improve the Order Process with Email Marketing
In this article, you will learn how email marketing and email automation improve order process, reduce support tickets, and increase repeat sales.
Inactive Email List? Use Email Warm-Up to Improve Deliverability and Reactivate Subscribers
This post serves as a comprehensive guide to "Email Warm-Up." It will explain the critical importance of the process and provide a detailed, step-by-step guide on how to systematically build a strong sender reputation.
The Complete Guide to Customer Care Emails: Strategy, Templates & Best Practices
Master customer care email strategy to boost loyalty & LTV. Our guide covers 5 essential email types, best practices, and key metrics.
Email Marketing Calendar Planning Guide to Boost Open Rates & Conversions
To provide readers with a practical framework for creating a strategic email marketing calendar that aligns with business goals and audience needs throughout the year.
Mastering Email List Segmentation: Strategies for Higher Engagement
To educate email marketers on effective segmentation strategies—covering data sources, lifecycle and behavioral segments, common mistakes, and practical steps—to help them increase engagement, improve deliverability, boost conversions, and build more impactful email list.
A Perfect Send Time to Boost Email Engagement
To help readers move beyond generic timing advice and develop a suitable approach to email scheduling that maximizes engagement for their specific audience.